Make the assumptions visible.
The levers expose where the revenue would have to come from, before you spend months creating products.
THE SOFTWARE BUSINESS MODEL LAB
MAKE THE
MATH WORK.
Set your annual profit target. Adjust traffic, products, conversion, value and costs. Watch the numbers respond in real time. Then hand your chosen scenario to Prompt Tool Factory for a realistic software-business plan.
New customers / month0based on your traffic and conversion
Annual gross sales$0incl. estimated in-year repeat value
Revenue after costs$0estimated annual operating contribution
Target achieved0%against your goal
CONTROL ROOM / 01
Pull the levers. Change the future.
Every assumption updates the live model. Drag a slider or type any value directly; expand a slider range whenever you need more room.
MY ANNUAL OPERATING PROFIT GOALTARGET
$
Estimated operating contribution before income taxes, founder salary and non-modelled overhead. Not a forecast or earnings promise.
01 / Build your audience & offer portfolio
visits
Assumes distinct traffic to each offer, not the same people counted twice.offers
More offers only help if each brings additional visitors.%
Percentage of qualified visitors making a first purchase.USD
Entry product price; may be less than total order value.02 / Raise the value of each customer
USD
Includes bumps / upsells purchased in the first checkout.USD
Lifetime total including the first order; not all lifetime value is cash received this year.%
Estimated share of post-purchase value received during this year.%
Reduces recognised sales revenue.03 / Keep the business in the black
%
Processing, cart and platform variable fees as % of collected sales.USD
Paid traffic or promotion cost per new customer.USD
Variable licensing, fulfillment and average support burden.USD
Hosting, essential subscriptions and other recurring fixed expenses.BUSINESS MODEL STARTING POINTS
Apply a model to load a coherent set of assumptions. These are planning scenarios, not forecasts. Your annual target stays yours to choose.
No business model selected. Start from zero or load a starting point.
BEYOND THE SIMULATION
Challenge every optimistic number.
Your AI brief demands market research, competitor evidence, customer interviews and a realistic traffic acquisition plan.
Turn the plan into software.
Prompt Tool Factory can help design the products, prototype the application, refine the result and package working standalone files.